RELIABLE. SCALABLE. PURPOSE-DRIVEN.

Welcome to Woollahra Group

Woollahra Group is a 100% Indigenous-owned Australian distribution and manufacturing group, proudly delivering chemicals, janitorial supplies, workshop consumables and procurement solutions to some of the nation’s largest and most complex organisations.

Headquartered in Perth, Western Australia, Woollahra operates at the intersection of commercial excellence and genuine social impact. We exist to prove that strong financial performance and meaningful outcomes for Indigenous communities are not mutually exclusive — they are intrinsically linked.

Our ambition is clear: to be Australia’s most impactful company.

What we do...

Woollahra Group supplies commercial cleaning chemicals, janitorial and hygiene products, paper consumables, workshop supplies and tailored procurement services to organisations across Australia.

Our integrated manufacturing, distribution and procurement capability helps customers consolidate supply, improve reliability and achieve stronger commercial and social procurement outcomes.

Explore our Industry Solutions

Our Values

Be The Butterfly

Small, deliberate actions can create lasting change. We encourage our people, partners and customers to make decisions that generate positive outcomes for business, communities and Country.

Progress in Every Purchase

Every purchase should create value beyond the product supplied. As Woollahra grows, we increase our capacity to support Indigenous employment, Traditional Owner partnerships and community outcomes.

Zero Sugar

We remove unnecessary complexity, waste and non-value-adding activity from our operations—creating a simpler, more efficient and responsive experience for our customers.

The Flying V

We succeed through shared leadership and teamwork. Our people step forward when needed, support one another and combine their strengths to deliver better outcomes.

Purpose Measured in Outcomes

Discover how Woollahra Group creates measurable impact through Indigenous employment, Traditional Owner partnerships, community programs and circular-economy initiatives.

Explore Our Impact

Meet The Leadership Team

Chris Schmid

Managing Director

We succeed through shared leadership and teamwork. Our people step forward when needed, support one another and combine their strengths to deliver better outcomes.

Sam Smith

Chief Executive Officer

An experienced business leader with more than 15 years at Colgate-Palmolive across Australia and Thailand. Sam also serves on the boards of Soap Aid and Clarkson Community High School.

Reen Richards

Head of Industrial 

A proud Kuku Yalanji man with more than 13 years’ mining maintenance experience across Western Australia and Queensland. Reen is also a Board Member of Girringun Aboriginal Corporation.

Warren Chaplin

Head of Commercial

An experienced commercial leader with a background in facilities maintenance distribution, product manufacturing, business intelligence and business systems.

Ben Lim

Senior Finance Manager

A multidisciplinary finance professional with more than 15 years’ experience across investment banking, strategic consultancy and technology businesses, including Goldman Sachs in London.

Yudy Ruiz

Operations Manager

An operations and process-optimisation leader with more than 15 years’ experience across manufacturing, distribution, logistics, procurement and cross-functional project delivery.